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Why should customers trust you?

When it comes to marketing a business, there are many different “proofs” that proof must consider. Celebrity endorsements can work for brands with pockets deep enough to pay for celebrity endorsements. For those smaller businesses operating on limited funds, there are similar proofs that proof of ROI can do on a smaller scale.

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Fear of Risk and Business: The Scary World of Creativity

Business seems to have a love/hate relationship with creativity, innovation, and fear of risk. They love the idea, but the whole process of bringing a new idea to market carries an element of risk. That’s the part that doesn’t go over so well. Business seems to be comfortable with processes and expected outcomes, which is at odds with the creative process.

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Unleash the rebels in your small business

Creative opposition can raise the accountability of every employee within your organization. And your employees are your greatest asset. Ensure that your rebels have space to operate, feel like they are close, and are immensely creative.

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traits of a great leader

What Makes A Great Leader

Not everyone is born to be an entrepreneur or to lead. If we were all born to lead, then there would be nobody left to follow. But anyway, great leaders tend to have certain characteristics that set them apart from the herd.

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Using AI to Fix Issues with the Supply Chain

Whether a business is small or a multinational conglomerate, experts agree that Artificial Intelligence can help solve supply chain issues. If there are issues with your supply chain, artificial intelligence (AI) might be the answer to solving those issues.

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